Facebook Strategy and Content Management
Marketing and Trade / International Business
In this project, students in Mexico and Portugal will work together in small virtual and multicultural teams. Each Mexican team (5 in total) is managing a consulting agency responsible for developing a communication strategy for a business event, a country fair to showcase the American Continent to the entire campus. The Portuguese teams (10 in total) will provide support for the communication strategy and will produce content (e.g., fair poster) for their Mexican counterparts.
Universidade de Aveiro
Universidad de Colima